Our second question was how often people of all ages watched films. We discovered that most of the people who were 60+ never really watched films. This proved to us that our audience definitely wasn’t going to be anyone over 60.

We also discovered the majority of people who watched films the most where people who were 25-30 and the second age range of people who watched films very often were 17-24. When we discussed it as a group we thought of many reasons for this. The main one being people in relationships or being settled down, as they spend more time at home than any other group of people.